When it comes to WordPress, customizing the look of your site is simple and straightforward. When you install WordPress, the default (or pre-set) theme is called Twenty Seventeen (as of WordPress version 4.8). It is a very customizable theme.

You can find general information about Twenty Seventeen here.

In addition to Twenty Seventeen, you’ll have other themes available to you. (What themes you have depends upon if you did a default WordPress installation, or if you installed a special package.) If Twenty Seventeen doesn’t meet your needs, you can activate another theme on your site or install a completely new one.

1. Start at your site’s Dashboard.
   
2. Navigate to Appearance > Themes.
   
3. You will see thumbnail images representing each of the themes that you currently have available on your site. Simply mouse over any one of them, and click the Activate link.
   

That’s all you need to do to change the look of your site with a new theme.

If none of the themes that were provided when you installed WordPress are what you’re looking for, you can always search for and install other themes from the WordPress Theme Repository.

1. Navigate to Appearance > Themes.
   
2. Installing new themes is quite simple. You start by going to the Add New Button.
   
3. The initial page is the Search Theme page, and it’s not visually helpful. You can check a few filter boxes to see what comes up, but there is a more visual way. Click the Featured link at the top and you’ll get visual (screenshot) examples of other themes you can install. You can also click Newest or Recently Updated.
4. Under the thumbnail picture of each theme (when you hover your mouse over the theme) are three choices – Install, Preview, and Details & Preview. Those choices should be pretty self-explanatory so click Install to add a new theme to your site.
   
5. After you install the theme, it is still not active on your site. You will need to Activate it to use it.
   

Once activated, your site will be using the new theme. Visit your site’s homepage to view your new theme.

As you begin to build out your digital presence you’ll probably start to think about social media in some form. In fact it’s likely that you already have at least one, if not more, social media accounts (Facebook being the most popular to date). Everyone uses social media in different ways, and although it’s often interesting to see people break the boundaries of the “social norms” of a specific online community, this article will focus more on the accepted use cases for specific social networks and how they can help you build your digital presence. This is by no means a comprehensive “How To” guide for Twitter or Facebook, but a good starting point for thinking about where you best fit into these online communities.

The majority of folks that will read this likely have a Facebook account. With over 2 billion active users it’s by far one of the more popular social networks. Many treat Facebook as a semi-personal space, one reserved for family and friends to share photos and highlights of what’s happening in their lives. Facebook also supports “Groups” for sharing amongst a smaller set of individuals regularly, and “Pages” which are less personal and more public-facing profiles meant for organizations and businesses. There are plenty of applications that make it easy to publish a link to the work you do on your blog and your participation in other networks back into your Facebook profile.

In general, it’s a good practice and can often lead to interesting conversations with different groups of folks. This practice of publishing elsewhere and then feeding into Facebook is desired over the alternative, using Facebook for all content and then pushing it out to other communities. The main reason for this is that privacy concerns over how different people can view content on Facebook have changed often enough to leave users concerned. There’s also never any certainty of sustainability with any of these social networks (remember MySpace or Friendster?) no matter how popular, so publishing in your own space and then pushing out to others makes a lot of sense. The key takeaway is that Facebook is a great personal network and can also be the starting point for some of these larger professional discussions should you decide to use it that way.

While no longer the new kid on the block, Twitter has only relatively recently started to gain momentum. It doesn’t have nearly the same user base as Facebook (though there are about 500 million accounts to date) and the way people use it is very different. Twitter has focused on the short status message from the start, before Facebook even integrated the idea into their platform. Users are limited to 280 characters. It’s a conversational platform for interacting with people. It’s used heavily at conferences and many choose this as a social network for really networking with peers and others in their community as well as people they might not ever meet in real life. You can follow as many people as you want and it’s a great way of having a stream of information about “what’s happening” with people and groups you’re interested in.

One powerful development of Twitter is that celebrities have begun to embrace it as a way to speak directly to their fans without having the message interpreted through other media and journalism with a slant. The ability to search various topics or hashtags (keywords) and see a running stream of what people are saying about that topic is also a very powerful way of gauging reaction to ideas and events. It’s a great idea to experiment with a Twitter account by signing up, adding a profile picture and information about yourself, following a group of people, and interacting with it daily. While the gratification may not be immediate, it’s one of those social networks where the more you put into it the more you will get out of it.

LinkedIn is the professional resumé of social networks. It mixes the ability to keep an updated resume of where you work and what your accomplishments are with a social aspect of having people recommend you and comment on your work. Most users find LinkedIn helpful not as a day-to-day network they use, but rather when they’re searching for a new job and want to find people they know that might have connections. The old saying “It’s who you know” when finding a job or making a connection is particularly relevant here where those connections can be exposed to you. (For instance: you may know a person who works for the company of one of Bill Gate’s sons, and the VP went to high school with you).

As mentioned in the opening paragraph, talking about social media is an ever-changing and moving target and this article can never be truly comprehensive. The goal of HumSpace is to have you thinking more critically about where you put your content, not that you don’t participate in these networks which still have a lot of value, but rather that you own the work you create. Facebook, Twitter, LinkedIn, and others all have different audiences and the more places you push your content to, the more opportunities for discussion and feedback you’ll receive. The ability to network with an increased amount of people that isn’t reliant on face-to-face meetings is a powerful change in how we interact on the web and the value of it. As you begin to explore social media the best recommendation would be to choose a space you want to explore and really dive in. Follow as many people as possible, engage with them, respond to their work, and you’re more likely to get responses in return that start to build that sense of community for you.

The primary activity that you’re likely to be doing on your WordPress site is publishing content. The content could be the text you write, pictures you take, videos or audios (which may be hosted on another site), or other media that you’ve found elsewhere on the Web. WordPress makes it very easy to publish media content of all types, whether hosted on your actual Web server or elsewhere.

Out of the box, WordPress provides two primary content types for you two work with: posts and pages. If you read blogs or have ever written for a blog before, the concept of a post is probably a bit familiar. Posts often are content that appear on your blog in some kind of scheduled way. They usually are presented on your site in reverse-chronological order. Posts might be what you use to share your regular thoughts, reflections, or ideas about a topic. Posts make up a kind of “river” of content that you’re producing as part of your blogging activity.

Pages usually correspond to our more traditional concept of what makes up a Web site. Pages are presented outside of the “river” of content that are posts. They are more likely to stand alone and be organized according to a traditional hierarchy. Pages might be content that is less frequently updated or changed.

If you were using WordPress to build a business Web site with a lot of information content, you would probably use Pages. If you added a feature to that site where you started to advertise special events or news, you would probably use Posts.

A few other things to know about Pages vs Posts:

• If you want your content to be accessible to your users via RSS/syndication, you’ll need to use Posts. By default, Pages do not appear in a site’s RSS feed.
• Categories and Tags (which are used in WordPress to help you organize your content) are ONLY available on Posts. Page organization is done by customizing your site’s menus.
• Okay, this get’s a little tricky: WordPress, by default, also creates “Category Pages” and “Tag Pages” that display all the Posts in a category or tag. These are NOT related to the regular Page type.

Upon occasion, you may want to include media (images, audio, video) in your site’s posts and pages. There are generally two approaches to handling media in WordPress:

Uploading: You can upload the files to your site’s Media Gallery and then link to them in your posts/pages. This works very well for images, and when you take this approach for images you have the added benefit of being able to make use of WordPress’ built-in (albeit rudimentary) editing tools. Also, when you upload images to WordPress, it automatically creates different sizes that you can use, as needed. This approach works less well for audio and video. In order to have your media files actually show up in a “player” (with controls for stopping, pausing, etc.) you’ll need to install a plugin. Otherwise, you’ll only be able to include links to the files. How people view/listen to them will depend a bit on the setup on their own computer and in their own browser. They may, for example, have to download the media file and then open it in another program on their computer.

Embedding: You can embed media from other sites easily in WordPress. Embedding an image just means providing a URL to its location elsewhere on the Web. Instead of uploading it to the server, WordPress grabs that image from the external source and displays it on your post/page. However, with this approach, you lose your editing capabilities as well as the resizing feature. Embedding audio and video from external sources becomes easier with every version of WordPress it seems. These days, you can embed video and audio from many external services (YouTube, Vimeo, SoundCloud, complete list here) by simply placing the full URL of the audio/video location on its own line in your post/page. There is a complete list of supported external services, and you can learn more about embedding from external sources at the WordPress site. Our general advice is to use externally hosted media whenever it makes sense and works. This is usually the case when you need to use audio or video; without plugins, well-presented audio and video in WordPress is tricky. For images, if you need to do basic editing and/or require different sizes of images, upload them to your site. Otherwise, consider referencing them from another location (your Flickr account, for example).

Recent versions of WordPress have built out a new “post format” feature which, if you are using a theme with the feature enabled, will style post formats differently depending on what they are. The formats that are built-in to WordPress (and are available for theme developers to use) are the following:

• aside – Similar to a Facebook note update.
• gallery – A gallery of images.
• link – A link to another site.
• image – A single image.
• quote – A quotation.
• status – A short status update, similar to a Twitter status update.
• video – A single video.
• audio – An audio file.
• chat – A chat transcript.

Those of you familiar with Tumblr may recognize this approach to post formats.

For the most part, post formats are designed as a way to style a site (and customize styling depending on the kind of content that is being displayed). They have no special functionality, and their use depends entirely upon the theme you are using. Many older themes, for example, do not recognize post formats.

WordPress is an online, open source blog application. Powering over 30% of the web, WordPress is easily one of the most popular content management systems (CMS) in existence today. WordPress forked from b2/cafelog in 2003, and WordPress MU multiple website functionality has been integrated since 2010. You can read more about the WordPress backstory here.

WordPress is a very flexible platform for creating full-blown websites, not just blogging sites. This page will show you how to change the “front page” of your website.

As we have said before, WordPress provides two primary content types for you two work with: posts and pages. Posts, as in blog posts, are a somewhat complex form of a webpage. Each blog post gets published in reverse chronological order, on the front page of a WordPress site. You write a new post, and it gets published at the top of the front page. Pages are a more static form of content. They are additional areas to put information that doesn’t change much. So what if you would like to make the front page of your WordPress site based on a page instead of your blog posts?

1. Start at the Dashboard.
2. Navigate to Settings > Reading.
3. Normally, the front page displays your latest blog posts. What we want to do instead is select a Page from the website. Obviously, this page has to exist before you can select it. Select the “A static page” radio button and choose the About page from the Front page drop-down menu (an About page was created for you when you installed WordPress). Press the Save Changes button and now you will have the “About” page as your Front page. Edit it as you see fit and provide a good welcoming page for your visitors. 
4. But wait. What will happen to your blog posts? Most people will want them as the “dynamic” part of your site. First, create a new Page.
5. Title it Blog (you can title it whatever you want but Blog is common and descriptive). Leave the page blank (don’t type any text in the edit box) and Publish it.
6. Now go back to Settings > Reading. Under the static page area choose Blog from the Posts page drop-down.
7. Click the Save Changes button. Now your “home” page will actually display the About page. You will also have a Blog item in your menu (depending on your theme, you may have to customize your page display to see pages).
8. If you click on the Blog menu item, you will then see your blog posts. Notice the /blog added to the web address.

When you sign up for an account on Stateu.org, you get a personal space our web host. There are a few things you need to know about the Web host that will make it easier to understand what you can do with your new space.

The Web server is the main computer that is associated with the humspace.ucla.edu hosting account. It is literally a computer that has special software on it that allows it to be accessible via the Web. The files that run your applications, images, video, or any other files you upload into your Web space are stored on this server.

(For comparison’s sake, your desktop or laptop computer, by default, doesn’t allow this; I can’t access files on your computer through a Web browser by default. You can actually install Web server software on your own computer, however, essentially making your files accessible over the Web.)

In order to run properly, a Web server has to have an operating system installed and some kind of Web server software. Our HumSpace hosting environment runs the LINUX operating system and an APACHE Web server.

In addition to the Web server, there is also an associated database server. This is another computer, but it is configured with software that allows it to host databases. It is also connected to your Web server so that your applications (hosted on the Web server) can retrieve data (from databases hosted on the database server).

Databases come in many varieties. The kind of database you can use for a Web application depends on the kind of software that’s installed on the database server. Our HumSpace hosting environment runs MYSQL databases.

When you install open-source software on your Web account, it’s going to be written in a programming language. Our HumSpace hosting environment has software installed on it that allows it to understand different programming languages. If you install software that’s written in a language that your Web server doesn’t read, it won’t work.

The HumSpace hosting environment can currently interpret PHP, PERL, and PYTHON.

If you take a look at all the descriptions above, you can determine that we are running what is known as a LAMP server for humspace.ucla.edu:

• Linux (operating system)
• Apache (Web server)
• MySQL (database server)
• PHP/PERL/PYTHON (programming language)

Applications that are written for LAMP environments will, presumably, run on the server. However, some applications do require additional extensions or libraries that aren’t included in a LAMP environment by default. The applications you can install via Installatron (in cPanel) should work just fine.

LAMP environments are unique because all components are open-source, meaning Linux, Apache, MySQL, PHP, PERL, and PYTHON are open for anyone to use for free. Anyone can also modify them and redistribute them. As a result, there are lots of online resources for using these systems that have been built by their communities of users. But, also as a result, since you’re not paying for these systems, you can’t just call up a company and ask them to fix a problem.